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Topic: Ad sales revenue

Facebook Tops 1 Billion Mobile Users

Earnings surge, new CFO named

Facebook crossed the billion mobile user mark last quarter, the company announced in today’s earnings report. The company also announced a big transition in leadership as CFO David Ebersman plans…

Google's Mobile 'Problem' Squeezes Pricing in First Quarter

Costs Per Click down 9 percent

Google topped $15 billion in first quarter revenue but still reported lower costs per click while the industry shifts to less expensive mobile ads. Google’s quarterly results also fell short…

Rocket Fuel Revenue Grows by More Than 100%

But still no profits at ad tech player

Rocket Fuel continued its growth trajectory last quarter, with revenue more than doubling, the company reported. The digital advertising tech firm generated $85.6 million in the fourth quarter, 113 percent greater…

AOL's Ad Comeback Continues

Adap.tv acquisition helps ignite sales

AOL’s booming video ads business helped the company overcome some of the drag from its ongoing Patch issues in the third quarter. Overall, the company announced today a 14 percent…

Why Twitter Went With Such a Low IPO Price

Aim is to be like Linkedin, not Facebook, at least in rollout

That blue Twitter bird should be saying, “cheap, cheap.” The stock and value of the company are looking low to some, as the company prices shares ahead of its public offering…

Twitter Reveals MoPub's Ad Growth

Mobile exchange on pace to make $13M this year

Twitter just disclosed how much money MoPub makes. The messaging platform had to reveal the mobile exchange's finances as part of its disclosure to potential investors before it becomes a…

Did Google CEO Larry Page Just Handle His Last Wall Street Call?

No longer wants to talk every earnings period

Google CEO Larry Page signaled to Wall Street today that he no longer wants to handle routine quarterly calls. During today’s conference call with analysts announcing third quarter results, Page…

ESPN Lays Off More Than 100 Employees

Rare cost-cutting measure for Disney’s sports giant

ESPN on Tuesday began making a significant reduction of its work force, laying off more than 100 employees at its Bristol, Conn., headquarters and in at least one regional technology…

LinkedIn Getting More Serious About In-Stream Ads, Mobile

Company nearly doubled advertiser base in 2012

LinkedIn’s Marketing Solutions division, which houses its ad business, typically falls in the shadow of its larger recruiter-oriented Talent Solutions group. But that hasn’t stopped the company's ad revenue from…

Yahoo's Alarming Q4 Display and Search Numbers

Banner prices up but demand down

Yahoo CEO Marissa Mayer said during the company’s last earnings call in October that “there’s potentially more upside in search [than display advertising].” Yahoo’s fourth-quarter earnings report—her first full period…

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