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Amazon Wants to Enter Your Homes and Hearts With This Super-Cheesy Infomercial Its new Echo gadget is part of the family

"Alexa, do we really need a voice-activated speaker that listens for our every command?"  Amazon is trying to earn a spot on our bookshelves, countertops and coffee tables with Echo, a…

November 6, 2014, 4:08 PM EST

Here Is the Video of Jerome Jarre's In-Flight Antics That Almost Got Him Arrested Turns out you can't wear a Speedo on a plane

Jerome Jarre posted video of his in-flight Speedo fiasco on YouTube today showing why he was detained in Miami after a flight this week. Jarre, who became "social media famous"…

October 30, 2014, 6:55 PM EDT

Google Developing Pill That Searches for Cancer and Heart Disease Nanotechnology could lead to fast, painless diagnosis

Google may be best known for its search engine, but it also employs a quiet "X" team dedicated to making revolutionary discoveries. And its latest project, if successful, would make…

October 29, 2014, 12:08 PM EDT

How the Washington Wizards Are Winning With Online Search Building on lessons learned last season

When the Washington Wizards' first game of the season kicks off tomorrow night, the NBA team will already be ahead of the game in digital. Google claims that searches made for…

October 28, 2014, 11:36 AM EDT

Google Ramps Up the Same-Day Delivery Service War With more cities and merchants on board, can it take on Amazon Prime?

Google is hoping that if you're going to shop local, you'll go with Google Express. This week, the company officially rebranded its former Shopping Express service—which allows people to order items…

October 14, 2014, 11:52 AM EDT

Google Cracks Down on Marketers' Access to Data Third-party measurement firms fear being shut out

Google is tightening its grip on advertising data, and some industry sources fear the policies could hamper their ability to market online. Just this week, Google began talking to ad technology…

October 3, 2014, 2:02 PM EDT

Google Unveils New Ads Built With Mobile in Mind They instantly adjust for every screen size

Google announced new mobile display formats and tools for advertisers today, making it easier to build campaigns in a multi-screen world.  Among the new offerings will be mobile lightbox engagement ads,…

September 29, 2014, 2:56 PM EDT

A Glimpse Into Marketers’ Social Media Strategies Even the big guys struggle to measure ROI

Almost every company puts much money and effort behind social media strategy, with goals ranging from enhanced brand awareness to direct leads or sales. But while 97 percent of those…

September 16, 2014, 10:58 AM EDT

Obama Taps Google Exec to Lead His Tech Team Megan Smith is the nation's third CTO

President Barack Obama today named Google's Megan Smith as his new chief technology officer. At the same time, legal expert Alexander Macgillivray, who has worked at Twitter and Google, became deputy…

September 4, 2014, 3:19 PM EDT

Madden Game Uses Google to Create Gif Ads in Real Time Ads will mimic action on the field

EA Sports: It's in the meme. To promote its flagship Madden football game, EA Sports is trying out a new Google advertising program that allows the game maker to quickly…

September 4, 2014, 2:35 PM EDT

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