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Almost Half of The Huffington Post’s Traffic Comes From Overseas

Performance Marketing

The Huffington Post is fast becoming an international media brand. It now publishes eight editions outside the U.S. and expects to export its celebrity, news and aggregation model to Brazil, [...]


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Your Rich Friends Don’t Really Want to See You in Person, Says Report

Brand Marketing

They say email can’t replace face-to-face communication. Tell that to the rich, though. People with a household income of $250,000 and up are more likely to use the Web to [...]

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Online Video Ads Have Higher Impact Than TV Ads

Performance Marketing

TV may still dominate the advertising market, but the audience for online video is soaring, with 58 percent of the U.S. population streaming, up from 38 percent five years ago.

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Meet Some of YouTube’s Core Talent

Performance Marketing

YouTube is nurturing the next generation of media 'stars'— a collection of talent with huge followings producing content unlike anything else in the traditional media world. And the company is [...]

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Suspicious Web Domains Cost Online Ad Business $400m per Year

Performance Marketing

If your therapist thinks you have trust issues, you might just work in online advertising. That’s because it’s getting harder and harder to know what’s real and what isn’t on [...]

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Sailthru Tracks Your Online Behavior for a More Personalized Web

Performance Marketing

Specs Who (l. to r.) Neil Capel, co-founder, CEO; David Blanke, COO, CFO; and Ian White, co-founder, CTO What Personalized recommendation platform Where New York offices