The KellyAnne Conway School of Customer Service
Performance Marketing
It’s just a few weeks into a new year and unless you’ve been living in a cave, you’ve been exposed to interviews with White House Counselor KellyAnne Conway. She has [...]
Ad of the Day: Samsung’s Sci-Fi Soccer Epic Reaches Its Final Chapter
Brand Marketing
Samsung Mobile's epic sci-fi soccer battle, which has been playing out in big-budget videos since last November, has finally reached its conclusion.
How Samsung and David Ortiz Roped the President Into a Promotional Selfie
Performance Marketing
Has Samsung gone selfie crazy? The smartphone maker behind the Oscar selfie tweeted 'round the world has now brought President Barack Obama unwittingly into its marketing act.
Ellen’s Selfie Scores Oscar Gold for Samsung
Performance Marketing
When Oscars host Ellen DeGeneres snapped that epic selfie with the Samsung Galaxy Note during last night's ceremony, it effectively snagged "Best Picture"—among marketers, that is.
LeBron Helps Samsung Videos Score in Another ‘Galaxy’
Performance Marketing
Samsung Galaxy can do no wrong, it seems, when joining forces with the sports world.
Olympics Help Propel Videos for Samsung, Chevy and Liberty Mutual
Performance Marketing
The last time we checked in with the VideoWatch/VidIQ YouTube brand chart, it was all about the Super Bowl.