Why Time Chose Angela Merkel as Person of the Year Instead of Donald Trump
Performance Marketing
Among a field that included Donald Trump and the leader of ISIS, Time surprised many this morning when it named German Chancellor Angela Merkel as its Person of the Year.
Beware Publicity Hounds
Performance Marketing
Two stories about publicity hounds smacked me in the face and got me to wondering what would happen if an employee or associate of mine got into the business of [...]
Cyber Monday: How It Stacked Up
Performance Marketing
Online retailers can finally breathe a sigh of relief. After months of doom and gloom, Cyber Monday (Nov. 30) brought with it a glimmer of sunshine as consumers shopped online [...]