Brand of the Day: Yes, Oreo Churros Will Soon Officially Be a Thing

Some beautiful genius has mashed up Oreos and churros for the Oreo-branded churro you didn't know you wanted but are so happy exists.

Dana Anderson’s Signature Style of Storytelling Helps Sell More Oreos

Dana Anderson, svp, marketing strategy and communications at snack and gum giant Mondelez International, recalls a new business presentation she made in the early 1980s that was anything but sweet. 

Verizon Extends NFL Play to Foursquare Ads

Verizon's multifaceted $1 billion partnership with the National Football League is getting a geo-social layer.

What Do Pizza Pringles and Birthday Cake Oreos Really Taste Like?

From Lay’s Chicken and Waffles potato chips to mojito-inspired Crystal Light, packaged-food marketers have become pretty bold about experimenting with flavors.

Super Bowl Teams’ Fans Pick Favorite Brands

Social media data around the Super Bowl is becoming part of the big game fun—especially in the marketing world. So with that in mind, what can the brands "liked" on Facebook tell you about the fans of the 49ers and Ravens?