Newell Rubbermaid

This L.A. Branding Agency Knows How to Do ‘Hardcore Engineering’

Specs Who (L. to r.) Head of production Isaac Swiderski; chief strategy officer Darcie Lamond; CEO and founder Matt Bijarchi; and operations vp Jesse Davis What Branding agency

Newell Shifts Creative Assignments From BBH to JWT for Some of Its Best-Known Brands

Newell Brands is moving global creative work for some of its most visible consumer brands from BBH New York to J. Walter Thompson New York, sources said. 

BBH, PHD Take Global Lead on Newell Rubbermaid

Newell Rubbermaid is consolidating its lead global agency roles for advertising and media buying.Bartle Bogle Hegarty will lead creative for the conglomerate out of its New York office, with help from the shop's offices in London, Sao Paolo, and Shanghai. PHD will handle media buying.

Newell Rubbermaid Enlists Influenster

Consumer goods giant Newell Rubbermaid is running a campaign this month for its fashion accessories brand Goody Hair via Influenster after a promising six-week