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This Week’s Must-Haves: Lego’s App-Connected Kit Teaches Kids About Coding

Brand Marketing

By Emma Bazilian

This week, the Adweek staff is highlighting an app-connected Lego robotics kit, Nespresso's smart espresso maker and more. Take a look!

Creativity

Nespresso Steams (and Sues) Over Rival Coffee Brand’s Clooney Clone

By Christine Birkner

Creativity

George Clooney Is Finally Pitching Nespresso in the U.S., With Help From Danny DeVito

By Tim Nudd

Creativity

Matt Damon Joins George Clooney in Nespresso Campaign, but It’s No Oscar Winner

By David Gianatasio

Performance Marketing

Deep Focus Snares Nespresso, Nabs BBDO Creative Exec

By Christopher Heine

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Coffee plot thickens for Malkovich, Clooney

Creativity

By David Kiefaber

John Malkovich, ghostly-white adjudicator at the pearly gates, bailed George Clooney out of premature death last year in in exchange for his Nespresso coffee maker in a French ad from [...]