Marmot

Facial-Tracking Technology Shows These 5 Super Bowl Ads Were the Most Engaging

While most people were kicking back, relaxing and watching the Super Bowl over the weekend, software company Lucid and insights platform Qualtrics were conducting a study to determine the most […]

Ranking the Super Bowl’s Top 5 Animal Ads: From the Cuddly and Cute to the Downright Strange

No Super Bowl would be complete without a few furry friends filling the screen, and this year's Big Game was no different. The use of adorable baby animals has always […]

Outdoor Apparel Brand Marmot Will Introduce Its Furry New Mascot at Super Bowl 50

Marmot wants to bring things back to nature in its first-ever Super Bowl ad. The outdoor apparel and gear retailer's campaign comes from Goodby, Silverstein & Partners, which won the business after a late-2014 review.

Unusual Alliance Between Meredith and Wenner Magazine Titles

In a tale of strange bedfellows, Meredith’s Fitness and Wenner Media’s Men’s Journal have struck up a sales alliance to compete with bigger health/fitness players Rodale and American Media Inc.