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James Franco and Lenny Kravitz Try Not to Suck at Guitar Hero Live in New Ad

Creativity

One of the key features of the upcoming Guitar Hero Live is the real-time reaction of a live-action crowd, who'll tell you pretty quickly if you suck at lead guitar. [...]


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‘The Interview’ Is Now a Rallying Cry for Freedom as It Shoots to No. 1 on Google Play

Performance Marketing

Call it a showing of Christmas patriotism, at least for some viewers. The Interview shot to the top-selling spot on Google's Play store almost instantly after being released online on [...]

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5 Reasons Why Sony Should Still Release ‘The Interview’ Online

Performance Marketing

While many people were expecting The Interview to be the goofball stoner comedy of the holiday season, it's turned into a headache for film executives as they struggle to stem [...]

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James Franco Is Saved From Certain Death by a Quick-Thinking Droid Turbo

Creativity

The new Droid Turbo is so fast that when James Franco falls off the roof at a party, he can use the Motorola phone to find the nearest safe landing, [...]

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AOL Doubles Down on Web Shows With James Franco, Steve Buscemi

Performance Marketing

AOL says it racked up 150 million views on its original video content and more than 75 million unique viewers last year, but isn't standing pat. The company will announce [...]

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James Franco Steals His Gay Lover’s Thunder in Delightfully Odd Book Promo

Creativity

Cinematic trailers for upcoming book releases are rarely all that enjoyable, but then again, they rarely feature the amorous insights of a gay James Franco.