With its new name, the Glam network takes a new direction.
Online lifestyle network Glam Media has tapped publishing veteran Dan Lagani as its first CRO and president, the company announced today. Lagani most recently served as president of North America at Reader’s Digest Association.
As the digital ad market races toward programmatic and native, do advertisers have any use for blog networks like Glam Media and Say Media?
If your therapist thinks you have trust issues, you might just work in online advertising. That’s because it’s getting harder and harder to know what’s real and what isn’t on the Web. And if you don’t believe in ghosts, maybe you should.
First Safari and now Firefox are blocking third-party companies from dropping cookies on publishers’ sites to protect users’ privacy. Those moves hurt revenues of the smaller publishers that depend on third parties to sell ads.
This may be the year Pinterest gets acquired, but the social scrapbooking site kicked off 2013 with an acquisition of its own, its first in fact. Pinterest has acquired two-year-old recipe site Punchfork.
After Glam Media launched the culinary social community Foodie in February—around the same time Pinterest blew up—Glam’s chief digital marketing officer Erin Matts noticed something.
When the IAB showcased a collection of its Rising Star rich media units in February, there was genuine hope that these bold, splashy ads could inject new life into the increasingly savaged banner. But it’s unclear if that has happened just yet.