Even Drone Haters Have to Admit This Cirque du Soleil Film Is Hypnotic and Charming
Creativity
Non-combat drones are good for lots of stuff: carrying advertising banners, delivering beer and generally just freaking people out abou
Drones Are Creating Social Video Buzz From Cali to Cannes
Brand Marketing
Dave Anderson, president of Captain Dave’s Whale Watching & Dolphin Safari, already had the video and social media chops to attract hundreds of thousands of YouTube views for his boat [...]
Twitter’s ‘Dronie’ of Patrick Stewart Is Social Gold
Performance Marketing
Twitter is like every other digital platform and ad agency roaming Le Croisette in Cannes this week—it's trying to drum up new business.
Despite FAA Ban, More Marketers Take to the Skies With Drones
Brand Marketing
Based on how often you hear them mentioned, you’d think drones were so commonplace you wouldn’t be able to throw a rock without knocking one or two out of the [...]
Drone Maker Gets Brand Metrics for YouTube
Performance Marketing
Octoly wants to give YouTube marketers a holistic look into their brands' owned, earned and paid media reach on the video site.
Robot Copters Hovering Over London Form Starfleet Logo to Promote Next Star Trek Film
Creativity
Considering how much you hear about drones these days, it's surprising we haven't seen more marketing stunts using remote-controlled hoverbots. But Paramount Pictures pulled off an interesting trick this weekend [...]