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In a Divided Country, How Agencies Can Use Their Reach to Rebuild Trust and Inspire

Brand Marketing

By Chris Raih

Our agency is no different than yours. Tough, sensitive. Young, old. Black and white. Full of usually hopeful, sometimes brilliant, mostly crazy storytellers. And like many of you, on the [...]

Brand Marketing

Clients Are Demanding Better Agency Collaboration. Here Are 5 Ways to Get There

By Zach Rosenberg

Brand Marketing

How Cannes Still Inspires and Surprises, and Why It Still Really Matters

By Chuck Porter

Brand Marketing

After 60 Years in Advertising, I Believe True Creativity Is More Powerful Than Ever

By Keith Reinhard

Performance Marketing

Brands Opt For Web Video Shops And Skip Creative Agencies

By Michelle Castillo

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A Look Back at 8 of the Best Ice Bucket Videos From Creative Agencies

Brand Marketing

By Andrew McMains

With ice bucket challenge videos from creative agencies slowing to a trickle on YouTube, here’s a look back at eight of the most memorable ones—a truly global mix that includes [...]

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Petco Reaches Out to Creative Agencies

Brand Marketing

By Andrew McMains

Major U.S. pet care chain Petco is reviewing its advertising business, according to sources. The company, which has more than 1,100 stores nationwide, has contacted creative shops in recent weeks, [...]