NFL and AwesomenessTV Want to Win Over Young Fans With a New Video Series

Even though football is the most-watched sport in America, the NFL is always looking for new ways to engage younger audiences with unique and fresh content. For its latest effort, the league is partnering with AwesomenessTV to take a behind-the-scenes look at the NFL and the people who run it.

IAB Announces Schedule for 2017 Digital Video NewFronts

Get your calendars ready to start planning for the sixth annual Digital Content NewFronts. The Interactive Advertising Bureau today announced the programming schedule for the event, which takes place in New York from May 1-12.

MLB and AwesomenessTV Are Teaming Up for a Scripted Rom-Com Series

Major League Baseball is having a hand in more scripted shows these days, from its partnership with Fox on the baseball drama Pitch this fall to a new original series with AwesomenessTV.

9 Members of Video’s Vanguard Discuss Creating Content for the Scrolling Economy


Will This New AwesomenessTV Series Send Teens Straight to Pottery Barn?

Pottery Barn's PBteen is tapping a popular tween multi-channel network for a new Web series.

How to Make Branded Content That Resonates With Millennials

Specs Current gig Branded entertainment creative director, AwesomenessTV Previous gig Executive producer and creator, Fashion Star Age 45

The Guy Who Hired Amy Poehler to Make Content ‘Snackable’

Setting aside the recent controversy about charging higher prices for plus-size women's jeans, Old Navy has been getting its share of good press lately.

UPDATE: DreamWorks and Hasbro Cancel Acquisition Talks

According to The Hollywood Reporter, Hasbro has called off negotiations with animation studio DreamWorks Animation following word in recent days that the toy company was looking to acquire the animation studio.

Top 10 Web Series Videos: Clips for Kids Top the Charts on Back to School Week

YouTube videos aimed at the young audience seem to be striking a chord. This week, five videos targeted toward the preschool crowd—four of which are over 35 minutes long—were among the most watched videos. Launches Weekly Shows With Vine Stars, founded as an ad-supported streaming video guide to New York nightlife, is moving into the national content market with shows created and hosted by Vine superstars Nash Grier and Cameron Dallas.