Thor Björnsson’s Great April Fools’ Ad Wasn’t at All What We Were Expecting
Creativity
I admit I was fooled. Sort of. When I saw Thor Björnsson (aka, the Mountain That Rides, aka the Strongest Man on Earth) selling his new sparkling water called HeavyBubbles [...]
Bob Barker Returned to The Price Is Right in the Year’s Most Charming April Fools’ Surprise
Creativity
Most of us were tired of April Fools' hijinks before the day even arrived, but in addition to yesterday's seemingly endless spree of high-profile pranks, there were a few real [...]
Butterfinger Bets a Million on Manny Pacquiao to Beat Floyd Mayweather
Creativity
There's going to be some heavyweight marketing around the May 2 welterweight title fight between Manny Pacquiao and Floyd Mayweather. And Butterfinger is jumping early into Pacquiao's corner.
Chevrolet, Jash Create the #BestDayEver of Positive Prankvertising
Performance Marketing
April Fools' Day is known as a day to pull pranks on your nearest and dearest. However, Chevrolet and online comedy network Jash believe that not every trick has to [...]
29 People Who Can’t Stand Your Stupid Branded April Fools’ Joke
Creativity
Here we are again, fools. It's the first day of April, and everyone is reluctant to click links for fear of getting Rickrolled, sent to an old website from the [...]
Miss Cleo Is Standing By to Take Your Call to Benefit Cosmetics
Creativity
Between 1997 and 2003, you probably fell asleep to psychic Miss Cleo telling you, in her upbeat Jamaican accent, that she could predict your future during her infamous Psychic Readers [...]