Amobee

Snapchat Launches a Colossal Expansion of Its Advertising, Ushering in a New Era for the App

Imran Khan was an internet-focused investment banker at Credit Suisse, where, in September 2014, he orchestrated Chinese ecommerce giant Alibaba's high-profile IPO.

Here’s the Incredible Social Buzz Arby’s Has Created Around Jon Stewart’s Departure

Sometimes it pays to laugh at yourself.

The Brand That Scored the Most Digital Attention at Wimbledon Wasn’t Even a Sponsor

If you were lucky enough to be at Centre Court at Wimbledon this year, you may have treated yourself to a refreshing Pimm's Cup—the classic Wimbledon cocktail made with Pimm's, lemonade, mint, fruit and cucumber—while you watched Novak Djokovic and Serena Williams win big. 

Radisson’s Social Branding Went Through the Roof After Dropping the Vikings

Yesterday may have been Radisson Hotels' best digital marketing performance ever, thanks to dropping its Minnesota Vikings' sponsorship in reaction to the team's

AMI Taps Amobee to Handle Mobile Advertising

American Media Inc., publisher of titles like Men’s Fitness, Shape and Star magazine, struck a partnership with mobile advertising company Amobee,  empowering the company to exclusively manage and serve all mobile, tablet and in-app advertising inventory for AMI’s brands. This is the biggest U.S.