Kristina Monllos | Adweek Kristina Monllos | Adweek
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Kristina Monllos
This 4A’s Group Uses Its Talents to Solve Real-World Problems They’re ADvocates for change

Specs Who Founders Monisha Tripathi (bottom row, far left), Lauren Johnson (middle row, third from right), Jessica Merrell (top row, far left) and Jenny Hoffman (middle row, fourth from right), surrounded…

August 13, 2014, 8:55 PM EDT

Will Lauren Bacall Live On in Advertising? Experts debate the trend of reviving Hollywood icons

Yesterday, Hollywood lost one of its last Golden Age actresses. The glamorous, sultry Lauren Bacall was 89. She was known for her films with co-star-turned-lover-turned-husband Humphrey Bogart (To Have and…

August 13, 2014, 4:38 PM EDT

Hilton and OMD Partner With SpinMedia for First Live-Streaming Concert at a Hotel Mikky Ekko will perform on Thursday

Tomorrow, the Hilton in Times Square will be the first hotel to live-stream a concert. OMD, Hilton's media agency, partnered with SpinMedia to give a new twist to Hilton's "Our…

August 13, 2014, 12:54 PM EDT

Lori Senecal Named President, CEO of the MDC Partner Network Ed Brojerdi takes the reins of kbs+

Lori Senecal, CEO of Kirshenbaum Bond Senecal + Partners, has been named president and CEO of the MDC Partner Network. Ed Brojerdi, president and chief creative officer at kbs+, will…

August 11, 2014, 9:30 AM EDT

UM Gets a New U.S. President Kasha Cacy shifts from chief product officer role

UM has a new head of U.S. operations. Insider Kasha Cacy today succeeds Sarah Personette as U.S. president, as Personette exits following maternity leave to become the head of global business marketing…

August 7, 2014, 10:00 AM EDT

Patrón Seeks a New Lead Agency Incumbent Cramer-Krasselt will not defend

The Patrón Spirits Company has begun a search for a new agency to handle its creative and media business.  Incumbent Cramer-Krasselt was invited to defend but declined, according to a representative…

August 5, 2014, 4:44 PM EDT

PetSmart Searching for a New Creative Agency Retailer spends $90 million on media annually

PetSmart's reviewing its agency roster again. This time, the country's largest specialty pet retailer sent out a request for proposals for its creative business with responses due this week, according to…

August 5, 2014, 3:50 PM EDT

New Jersey Lottery Awards Creative Business to Ferrara & Company Incumbent Brushfire retains media business

The New Jersey Lottery has awarded its creative business to Ferrara & Company after a review. Cedar Knolls, N.J.-based Brushfire, which handled both creative and media for the Lottery for…

August 4, 2014, 12:21 PM EDT

How 6 Ad Women Would Rebrand Pro-Choice Updating a label that's not resonating with younger women

Where a politician stands on women's issues may be a tentpole of election season but, according to The New York Times, an enduring label of modern politics—pro-choice—has lost favor. Why?…

August 4, 2014, 10:08 AM EDT

American Heart Association Gets Emotional Dalton Agency leads rebranding

The American Heart Association has launched a new campaign that is an emotional departure from its image as a purely factual and educational resource. The $4 million campaign, which includes digital,…

August 1, 2014, 5:00 AM EDT

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