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Janet Stilson

Airports, Airlines Step Up OOH Efforts

When Monster Media recently installed four giant interactive displays at Los Angeles International Airport on behalf of JCDecaux North America, it was the first of its kind for the airport—and…

Airports, Airlines Step Up OOH Interactivity

When Monster Media recently installed four giant interactive displays at Los Angeles International Airport on behalf of JCDecaux North America, it was the first of its kind for the airport—and…

Out There: Anti-Static Cling

Large digital billboards are slowly transitioning to a new phase that might be referred to as "anti-static." Campaigns are becoming increasingly interactive, allowing both consumers and advertisers to instantly manipulate…

Digital Billboards Transitioning to 'Anti-Static' Phase

Large digital billboards are slowly transitioning to a new phase that might be referred to as “anti-static.” Campaigns are becoming increasingly interactive, allowing both consumers and advertisers to instantly manipulate…

Grand Marketer of the Year '09: Joel Ewanick, Hyundai

Joel Ewanick was not getting what he wanted. At the time, October 2008, the automotive industry was doing a Thelma & Louise dive off an economic Grand Canyon. And…

Mall Ad Network Sees 3Q Boost

NEW YORK Sales and traffic in retail stores have been lethargic as a humid summer day during the third quarter. That, along with the limp economy, might sound like a…

Mall Ad Networks See 3Q Boost

Sales and traffic in retail stores have been lethargic as a humid summer day during the third quarter. That, along with the limp economy, might sound like a bad sign…

Out There: Game On

Recession be damned. That appears to be the sentiment for several out-of-home companies that appeal to consumers' passion for sports. Distribution networks devoted to everything from stadiums and hockey rinks…

OOH Media in Sports Venues, Bars on the Rise

Recession be damned. That appears to be the sentiment for several out-of-home companies that appeal to consumers’ passion for sports. Distribution networks devoted to everything from stadiums and hockey rinks…

Hyundai's Moment

When 90 million Americans tuned into the Super Bowl in February, they were looking for an escape in more ways than just watching the game and downing a few beers.…

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