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David Gianatasio

Here Are 3 Fun New 'Be Like Mike' Gatorade Ads to Go With the Remastered One

Can we be even more like Mike? Gatorade's 50th anniversary celebration continues with three spots from TBWA\Chiat\Day, each reimagining the iconic Michael Jordan-inspired "Be Like Mike" jingle we've been humming for…

Jaguar Attempts an Insane High-Wire Crossing of the River Thames

Did Jaguar's high-wire stunt above the River Thames in London make a big splash? You'll have to watch and find out. Suspended about 60 feet above the murky depths at Canary…

For the Right Price, These Two Guys Will Add a Penis to Your Competitor's Logo

Ever wonder how the BP logo would look if its sunflower petals were replaced by penises? What if a phallus stood in for the "I" in AIG, or the slanted…

Can an Ad Campaign Get Egyptian Men to Speak the Names of Their Mothers?

Stripping away someone's name goes a long way toward dehumanizing that person. UN Women and Impact BBDO Dubai poignantly drive home that point in a two-minute film that was timed…

A Bespectacled Teddy Bear Escapes to Outer Space in This Cheeky Ad for Cheap Glasses

An airborne teddy bear really rises to the occasion in this space-grazing British spot for Specsavers. The commercial, aptly titled "Stratosphere," is about all of the fantastical, flighty ways that the…

Kia Wrecks the Alphabet in This Gripping, Surprisingly Visceral Anti-Texting PSA

Don't be a crash text dummy. Kia Motors takes an unexpected turn in the war on texting and driving with a new ad that dramatically destroys letters of the alphabet, all…

Liv Tyler and Chloe Sevigny Get Poetic, '90s Style, in a High Fashion Ad That Outdoes Itself

The back-to-the-'90s trend collides with today's hip fashion scene in "Legs Are Not Doors," a short film by Harley Weir touting Proenza Schouler's spring 2015 collection. Liv Tyler, Chloe Sevigny and…

Take a Deep Dive Into Microsoft's Vision of a Digitally Seamless and Collaborative Future

Microsoft is back with the latest installment in its "Productivity Future Vision" series—and this time, it's drifting through the story of a marine biologist, Kat, and a corporate executive, Lola,…

This Man's Insane, Towering Cheese Sculpture Is a Giant Monument to Chutney

This commercial takes the concept of artisanal cheese to a whole new level—and it's not even trying to sell cheese. In an amusing 30-second spot for Branston Chutney, Mcgarrybowen channels a…

Agency Will Send Copywriter to Space If Enough People Like Its Facebook Page

Up, up and away? FCB Paris plans to send one of its creatives into space. The agency will use almost 37,000 balloons to hoist intrepid advernaut Baptiste Szuwarski toward heaven. The…

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