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David Gianatasio

Ad of the Day: Tourism Stunt Gets People to Call the Quietest Place in Switzerland

Jung von Matt's latest offbeat idea for Graub√ľnden

Sometimes, it takes an entire village … to answer the telephone. To wit: Tschlin, a bucolic community nestled in the majestic mountains of eastern Switzerland's Graubünden region, is famed for being…

Minnesota in a Box: To Get You to Visit, the State Will Now Visit You First

Take a vacation to Minnesota? Nah, it's too cold and dreary with all that snow and dreary-ness. Brrr… To combat this common misperception, Explore Minnesota Tourism tricked out a pair of…

For Its First New Cereal in 15 Years, General Mills Makes Animals Our Food-Dispensing Overlords

Animals act like people—and vice versa—in a singularly silly campaign introducing Tiny Toast, General Mills' first new breakfast cereal in nearly 15 years. Created by an agency with an appropriately beastly…

Two Men, and One Cocaine Bear, Just Made Kentucky's Strangest Local Ad Ever

Cocaine Bear wants you to visit the Kentucky for Kentucky Fun Mall. Lumber on down, y'all! Or at the very least, check out the 175-pound stuffed creature (aka, Pablo EscoBear)—which perished…

People Fall in Love With Hondas, to the Music of Angels, in These Clearance Sale Ads

Ah, car dealerships. They're such wondrous places, awash in glitter and vibrating to the ebullient rhythm of dancing feet and upbeat songs of love. Well, that's true for the showrooms in…

Ad of the Day: Stunning New 'Superhumans' Paralympics Spot Goes Well Beyond Sport

Channel 4's infectious musical might be the best ad ever made about disability

The U.K.'s Channel 4 pulls out all the stops, as well as a a few prosthetic limbs, for this joyous, awesomely over-the-top three-minute musical film celebrating the broadcaster's upcoming coverage…

Ikea Made This Surreal, Mesmerizing Ad to Promote an Intriguing Upcoming Product Line

Ikea rolls into an awfully strange space with its latest campaign. As you may notice, there's no furniture in this artsy ad for the Swedish furniture store, but there is an…

Caribou Coffee Made It Snow in Minneapolis Last Week for a Cool Iced Coffee Stunt

Snow fell last Friday in Minneapolis, even though the temperature was over 70 degrees. Of course, it was all just part of an ad campaign. Caribou Coffee engineered the freaky flakes at…

This Stripped-Down, High-Tech Vehicle Could Change Auto Advertising Forever

When you're shooting an automotive commercial, why bother using the actual car being advertised? That's so 2015.  Wouldn't it save time, money and effort to employ a motorized, highly malleable rig…

Ad of the Day: 9.58 Seconds Lasts a Lifetime in Usain Bolt's New Ad for Virgin Media

Track star's 100-meter world record time anchors campaign

Virgin Media proves that 9.58 seconds can stretch on indefinitely in a campaign from BBH London that focuses on iconic sprinter Usain Bolt ahead of next month's Olympic Games in…

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