David Gianatasio | Adweek David Gianatasio | Adweek
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David Gianatasio
Jaws in Lake Ontario? Nah, It Was Just a Shark Week Video Prank Discovery hoax causes some gnashing of teeth in Canada

If you thought there was something fishy about that YouTube video of a shark swimming off Lake Ontario's Wolfe Island, you were absolutely right. The clip—uploaded on July 10, with nearly…

July 23, 2014, 10:03 AM EDT

Rosetta Stone Says Learning a Language Is Good for You, and Great for the World Newly aspirational message

With millennials eager to travel abroad and a wealth of language-learning options available, Rosetta Stone doesn't want to get lost in translation. So the company teamed with Energy BBDO and…

July 22, 2014, 3:43 PM EDT

Lars Ulrich Has the Best Line in the Outtakes From Metallica's SportsCenter Ad Getting by in a post-Mariano world

Wieden + Kennedy's latest SportsCenter spot, featuring Metallica, has gotten lots of attention, and almost 800,000 YouTube views, since its debut a week ago. The veteran band visits ESPN HQ and…

July 22, 2014, 8:59 AM EDT

Devin SuperTramp Creates a 260-Foot Water Slide Down a San Francisco Street Bear Naked Granola is YouTube influencer's newest client

YouTube influencer Devin SuperTramp is a man who knows how to get what he wants. And in this case, he wants to ride a 260-foot water slide down the streets…

July 18, 2014, 9:11 AM EDT

Ad of the Day: Samsung's Sci-Fi Soccer Epic Reaches Its Final Chapter After 8 months, the Galaxy 11 finish their game for the fate of Earth

Samsung Mobile's epic sci-fi soccer battle, which has been playing out in big-budget videos since last November, has finally reached its conclusion. "The Match Part 2," released this week as a…

July 17, 2014, 1:23 PM EDT

Toshiba Creates Futurama-esque Ad Mocking Its Own Industry Brand distances itself from the hype of 'Sillycon Valley'

Toshiba skewers a certain hype-driven West Coast tech-topia in the brand's new animated spot, "Sillycon Valley." Packed with fun visual gags, the spot from goodness Mfg. takes us to a highly…

July 17, 2014, 10:43 AM EDT

Agency Again Strikes Viral Gold With Tiny Animals Enjoying Tiny Festivities HelloDenizen hedgehog party already has 1 million views

Workplace productivity has gone out the window once again thanks to "Tiny Birthday for a Tiny Hedgehog," the latest time-wasting video from agency HelloDenizen that has first-worlders convulsively hitting replay. The…

July 15, 2014, 6:06 PM EDT

Comic Icon Archie Will Die Taking a Bullet for a Gay Politician Small-town everyman becomes a media martyr

Archie Andrews, the iconic American comic book character introduced 73 years ago, will die this month when he takes a bullet meant for an openly gay U.S. Senator who supports…

July 15, 2014, 9:39 AM EDT

Is Tim Howard the Perfect Brand Partner? World Cup phenom already has deals with Nike, McDonald's—more on the way?

Following his gutsy performance for Team USA in the FIFA World Cup, goalkeeper Tim Howard is preparing for a big score. The 35-year-old American, who also plays for Everton in England,…

July 14, 2014, 6:31 AM EDT

World Cup Hero Tim Howard Talks About Sudden Fame Being a role model is part of the package

Adweek recently tracked down soccer star Tim Howard to get his take on his sudden fame, what he's looking for in a brand partner, and his plans for World Cup…

July 14, 2014, 6:24 AM EDT

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