The Programming Insider: Tuesday 8/23/11

Fox wins Monday

In Today's Next-to-Last Issue:

Prime-Time Metered Market Monday Ratings:

Hell’s Kitchen "Double Pop" Leads Fox to Victory

Ratings Box:

What’s Hot/What’s Not

On the Air Tonight:

Prime-Time Programming Options

TV Tidbits:

Notes of Interest

TV Trivia Time:

So Long, Bob


Note: The Programming Insider will not be published on Wednesday or Thursday this week.  See you back on Friday for the final issue.  


Prime-Time Metered Market Monday Ratings:

Hell’s Kitchen "Double Pop" Leads Fox to Victory

Monday 8/22/11

Household Rating/Share

Fox: 4.4/ 7, ABC: 4.0/ 6, CBS: 3.2/ 5, NBC: 2.6/ 4, CW: 0.4/ 1

Percent Change From the Year-Ago Evening (Monday, Aug. 23, 2010):

Fox: +42, ABC: +11, CBS: -29, CW: -33, NBC: -40

-Yesterday’s Winners:

Bachelor Pad (ABC), Hell’s Kitchen (Fox)

-Yesterday’s Losers:

American Ninja Warrior (NBC)

Ratings Breakdown:

Two episodes of Hell’s Kitchen led Fox to Monday victory, with a metered market advantage over normally dominant ABC of four-tenths of a rating point. Third overall was CBS, followed by NBC and very distant The CW. Fifty-four percent of last night’s schedule was encore telecasts.

The two episodes of Hell’s Kitchen, which is expected to also lead Fox to nightly victory among adults 18-49, averaged a 4.4 rating/7 share in the overnights from 8-10 p.m., with the half-hour breakdown as follows:

Hell’s Kitchen (Fox)

8:00 p.m.: 4.2/ 7 (#2)

8:30 p.m.: 4.4/ 7 (#1t)

9:00 p.m.: 4.5/ 7 (#1)

9:30 p.m.: 4.5/ 7 (#1)

Neck-and-neck with Hell’s Kitchen was Bachelor Pad on ABC, which scored a 4.5/ 7 from 8-10 p.m. with its half-hour breakdown as follows:

Bachelor Pad (ABC)

8:00 p.m.: 4.5/ 8 (#1)

8:30 p.m.: 4.4/ 7 (#1t)

9:00 p.m.: 4.4/ 7 (#2)

9:30 p.m.: 4.5/ 7 (#1t)

Comparably, this is very similar to recent occupant The Bachelorette, which should keep Bachelor Pad on in the summer for years into the future. Bachelor Pad led into a repeat of Castle at a second-place 2.9/ 5 in the overnights at 10 p.m.

In original specials news, two-hour American Ninja Warrior on NBC was a bust at a 2.6/ 5 from 9-11 p.m. Here is the half-hour breakdown:

American Ninja Warrior (NBC)

9:00 p.m.: 2.5/ 4 (#4)

9:30 p.m.: 2.5/ 4 (#4)

10:00 p.m.: 2.6/ 4 (#3)

10:30 p.m.: 2.6/ 5 (#3)

Rule of thumb: Always be wary of an original network special that is scheduled at the tail end of the summer.

Earlier in the evening on NBC was a one-hour repeat of America’s Got Talent tied for third in the 8 p.m. hour (with two-repeat episodes of How I Met Your Mother on CBS) at a 2.8/ 5. Leading out of How I Met Your Mother on CBS were encore telecasts of Two and a Half Men (#3: 3.9/ 6), Mike & Molly (#3: 3.5/ 5), and Hawaii Five-O (#1: 3.0/ 5) from 9-11 p.m.

Capping off the evening with virtually no audience were repeats of Gossip Girl (#5: 0.5/ 1) and One Tree Hill (#5: 0.4/ 1) from 8-10 p.m.

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