The Programming Insider: Thursday 6/02/11

In Today's Issue:

Prime-Time Metered Market Wednesday Ratings: So You Think You Can Dance Leads Fox to Victory

National Ratings in Prime-Time: Week of May 23, 2011

Ratings Box: What’s Hot/What’s Not

On the Air Tonight: Prime-Time Programming Options

TV Tidbits: Notes of Interest

TV Trivia Time: Come and Knock on His Door

PRIME-TIME METERED MARKET TUESDAY RATINGS:

So You Think You Can Dance Leads Fox to Victory

Wednesday 6/01/11

Note: The overnight data now includes DVR playback until 3 a.m. local time. One year earlier it was based on Live data only. All times are ET/PT.

Household Rating/Share

Fox: 6.1/10, CBS: 4.3/ 7, ABC: 3.6/ 6, NBC: 3.2/ 6, CW: 1.0/ 2

Percent Change from the Year-Ago Evening (Tuesday 6/02/10):

ABC: +24, CW: +11, Fox: + 5, CBS: -12, NBC: -32

Yesterday’s Winners:

So You Think You Can Dance (Fox)

Yesterday’s Losers (excluding repeats):

The Stanley Cup Finals, Game 1 (NBC)

Ratings Breakdown:

Fox dominated this first Wednesday of the summer season with a two-hour installment of So You Think You Can Dance, which averaged a 6.1 rating/10 share in the overnights from 8-10 p.m.  Compared to one year earlier (which also featured a two-hour episode), this was an increase of five percent. And this was 1.8 overnight rating points, on average, ahead of second-place CBS’ encore combination of Mike & Molly (#3: 3.4/ 6), Rules of Engagement (#4: 2.9/ 5), Criminal Minds (#2: 4.9/ 8) and Blue Bloods (#1: 5.0/ 9).  Repeat episodes of Blue Bloods will be airing this summer in both the Wednesday and Friday 10 p.m. hours.

ABC also traveled the repeat route last night with its sitcom combination of two episodes of The Middle (#2: avg. 3.8/ 6 from 8-9 p.m.), two episodes of Modern Family (#3: avg. 4.4/ 7 from 9-10 p.m.), and Cougar Town (#3: 2.9/ 5) and Happy Endings (#3: 2.5/ 4) from 10-11 p.m. Note to Bill Lawrence: I happen to think Cougar Town rocks.  It's unfortunate, however, that it lost so much steam out of Modern Family this season.

Over at NBC, Game 1 of The Stanley Cup Finals, Bruins at Canucks, trailed with a fourth-place 3.2/ 6 in the overnights from 8-11 p.m. And The CW capped off the evening with two encore telecasts of America’s Next Top Model at an average 1.0/ 2 from 8-10 p.m.

Source: Nielsen Media Research data

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NATIONAL RATINGS IN PRIME-TIME:

Week of May 23, 2011

Led by 29.29 million viewers for the season-finale of American Idol, Fox swept the week of May 23 with a first-place finish in households and total viewers and the three key demos: adults 18-49, adults 25-54, and adults 18-34. Keep in mind this week included the last batch of season and series-enders, plus the official start of the summer season. Comparably, Fox was on par with year-ago levels.

Lifted by the season-finale of Dancing with the Stars, which just concluded its most-watched edition ever, ABC ranked second across the board, building by as much as 15 percent in adults 25-54 from one year earlier. Erosion was the visible observation elsewhere, with CBS, NBC, and The CW all down by double-digits.

In season-premiere news, So You Think You Can Dance on Fox returned for season eight on Thursday with a solid 9.45 million viewers (#9 overall) and a 3.3 rating/10 share among adults 18-49 (#9) in the Thursday 8-10 p.m. block.

What follows are the live plus same day ratings for the week of May 23, 2011 (with percent change versus the comparable year-ago week in parentheses), followed by the top 30 rated programs for the week, and the top rated networks on basic cable.

-Households: 

Fox: 5.9 rating/11 share (+ 5), ABC: 4.4/ 8 (+ 5), CBS: 4.1/ 7 (-20), NBC: 2.7/ 5 (- 7), CW: 0.5/ 1 (-29)

-Total Viewers: 

Fox: 10.62 million (+ 9), ABC: 7.13 (+12), CBS: 6.40 (-20), NBC: 4.22 (- 9), CW: 810,000 (-21)

-Adults 18-49: 

Fox: 3.3 rating/11 share (no change), ABC: 1.8/ 6 (+12), NBC: 1.3/ 4 (-19), CBS: 1.3/ 4 (-28), CW: 0.3/ 1 (-25)

-Adults 25-54:

Fox: 3.9/11 (no change), ABC: 2.3/ 6 (+15), CBS: 1.8/ 5 (-28), NBC: 1.5/ 4 (-21), CW: 0.3/ 1 (-25)

-Adults 18-34: 

Fox: 2.5/10 (- 4), ABC: 1.3/ 5 (+ 8), NBC: 0.9/ 3 (-25), CBS: 0.7/ 3 (-42), CW: 0.3/ 1 (-40)

Top 30 Rankings

-Total Viewers:

American Idol – Wednesday (Fox, season finale): 29.29 million, Dancing with the Stars – Monday (ABC): 22.86, Dancing with the Stars – Tuesday (ABC, season finale): 21.42, American Idol – Tuesday (Fox): 20.57, Glee (Fox, season finale): 11.80, Dancing with the Stars R (ABC): 10.36, Modern Family (ABC, season finale): 10.31, NCIS R (CBS, Tues. 8 p.m.): 9.83, So You Think You Can Dance (Fox, season premiere): 9.45, The Mentalist R (CBS): 9.26, House (Fox, season finale): 9.11, The Bachelorette (ABC): 9.02, NCIS R (CBS, Tues. 9 p.m.): 8.67, The Voice (NBC): 8.49, The Big Bang Theory R (CBS): 8.28, The Biggest Loser (NBC, season finale): 8.20, Two and a Half Men R (CBS): 8.03, NCIS R (CBS, Tues. 10 p.m.): 7.91, CSI R (CBS): 7.74, Criminal Minds: Suspect Behavior (CBS, series finale): 7.45, The Middle (ABC, season finale): 7.33, Mike & Molly R (CBS): 7.27, The Chicago Code (Fox, series finale): 7.11, Clash of the Commercials: USA vs. the World (CBS): 6.84, Rules of Engagement R (CBS): 6.82, Blue Bloods R (CBS): 6.53, CSI: NY R (CBS): 6.38, Criminal Minds R (CBS): 6.07, Law & Order: Los Angeles (NBC): 5.91, 60 Minutes Presents (CBS): 5.90

-Adults 18-49:

American Idol – Wednesday (Fox, season finale): 9.2 rating/26 share, American Idol – Tuesday (Fox): 6.4/19, Dancing with the Stars – Monday (ABC): 4.7/14, Dancing with the Stars – Tuesday (ABC, season finale) and Glee (Fox, season finale): 4.6/11 each, Modern Family (ABC, season finale): 4.2/11, The Voice (NBC): 3.8/ 9, House (Fox, season finale): 3.4/10, So You Think You Can Dance (Fox, season premiere): 3.3/10, The Biggest Loser (NBC, season finale): 3.1/ 8, The Bachelorette (ABC): 2.8/ 7, NASCAR (Fox): 2.5/ 9, The Big Bang Theory R (CBS): 2.2/ 8, The Middle (ABC, season finale): 2.2/ 7, Two and a Half Men R (CBS): 2.2/ 6, Chicago Code (Fox, series finale) and Cougar Town (ABC, season finale): 2.0/ 5 each, Mike & Molly R (CBS), Clash of the Commercials: USA vs. the World (CBS) and Modern Family R (ABC): 1.9/ 5 each, Rules of Engagement R (CBS): 1.8/ 6, Criminal Minds: Suspect Behavior (CBS, season finale): 1.8/ 5, Happy Endings (ABC, season finale): 1.7/ 4, NCIS R (CBS): 1.6/ 5, NCIS: Los Angeles R (CBS) and The Mentalist R (CBS): 1.6/ 4 each, How I Met Your Mother R (CBS, Mon. 8 p.m.): 1.5/ 5, Minute to Win it (NBC, Mon. 8 p.m.), How I Met Your Mother R (CBS, Mon. 8:30 p.m.), NCIS R (CBS, Tues. 10 p.m.) and CSI R (CBS): 1.5/ 4 each

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