MTV’s President Norman to Exit

NEW YORK MTV president Christina Norman is stepping down from her post after 17 years at the company.

Van Toffler, president of MTV Networks Music and Logo Group, sent an internal memo to staffers Thursday letting them know of Norman’s decision “to take the time to explore something new.”

Norman is set to leave MTV at the end of the month. There was no word on her replacement, though Toffler will take over day-to-day responsibilities in the interim.

Norman was named president in 2005 after serving in the same role at corporate sibling VH1. She originally joined the company in 1991 as a production manager at MTV, working her way up the ranks to oversee the network’s on- and off-air promotions and affiliate marketing departments before joining VH1 in 2002 as gm and being named president two years later.
At MTV, Norman oversees business development, research, marketing, communications, finance and human resources and also is responsible for MTV2; mtvU, MTV’s college service; MTV Tr3s, the service for young Hispanic-Americans; digital networks MTV Hits and MTV Jams; and and MTV Mobile.

Toffler credited Norman with boosting the network’s ratings, finding new ways to work with advertisers, launching the socially conscious social network ThinkMTV, reenergizing the network’s music initiatives with ideas like new-band spotlight show 52 Bands and reinventing the Video Music Awards and MTV Movie Awards.

Over the years, Norman also played a key role in the launches of MTV2 and VH1’s Celebreality programming and Hip Hop Honors awards show and was responsible for the short-form visual packaging and design of MTV, including the launch and branding of the long-running “10 Spot” programming block.

“It pains me to see Christina go, but I respect her decision,” Toffler wrote, adding that “she will always be part of the legend and success of our company. We will miss her, and I personally can’t wait to see what incredible feat she will conquer next with the same class and tenacity she has exemplified during her many years here.”

Since becoming president of MTV, Norman was a fixture on The Hollywood Reporter‘s Women in Entertainment Power 100 list and also was named to THR‘s Black Power List.