Geri Wang to Lead ABC Sales

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Walt Disney Co. has identified Mike Shaw’s replacement, naming longtime lieutenant Geri Wang president of sales and marketing, ABC Television Network.

A 20-year ABC veteran, Wang previously served as ABC’s senior vp of prime-time sales. She succeeds Shaw, who announced he was transitioning away from the network’s top sales post on Nov. 30.

Wang was generally considered the leading candidate for the job. At the time Shaw made it known that he was leaving ABC, rival ad sales executives and media buyers alike suggested that Wang was a shoe-in for the position.

In her new role, Wang will oversee sales and integrated marketing efforts for all day parts of the ABC broadcasting network, including prime time, daytime, ABC News and late-night.

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