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Andrew Jaffe — former editor of Adweek, head of the CLIO Awards and a distinguished journalist with a career that spanned parts of five decades — died on Friday after a 10-year battle with bone-marrow cancer. He was 71.
Jaffe joined Adweek in 1986 as its Southeast editor stationed in Atlanta, and in 1988 he moved to New York to become editorial director of the magazine’s six regional editions.
In the early 1990s, in a move that was ahead of the curve for most trade publications, he began developing brand extensions such as the launch of Adweek Conferences and, in 1997, managed the acquisition of the CLIO Awards by BPI Communications, Adweek’s corporate parent at the time.
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