Less Is More for truTV, Which Cut Its Prime-Time Ads Almost in Half
There's a lot more to see as truTV's original series return for their new seasons this fall.
As March Madness Tips Off, Here’s Why CBS Will Sit Out the National Championships
When Duke and UNC-Wilmington tip off the 2016 NCAA Tournament, CBS will carry the game, a tradition dating to 1982. But as March Madness bleeds into April, CBS will find [...]
TruTV Is Dropping Up to 9 Minutes of Ads Per Hour Next Fall
Advertising space is going to pull a vanishing act on truTV next fall, when the network plans to reduce its ad load by as much as 47 percent.
Turner Ad Sales Chief: ‘Dayparts Are Dead’
For the first time, Turner brought all of its networks together under one roof for its 2015-2016 upfront. That roof? The Theater at Madison Square Garden. "When they planned this, [...]
Steve Koonin Out at Turner
After a 14-year stint with Turner Entertainment Networks, where he most recently served as the division’s president, Steve Koonin is leaving the cable programming giant to assume the role of [...]
Dogs and Cats Living Together: Ratings Dip for NCAA Finals
In winning its fourth NCAA Men’s basketball title in 16 years, the University of Connecticut on Monday night took its rightful place among the greatest college hoops programs of the [...]