FX

FXX Speeds Up Expansion Plans With Help From Shows New and Old

Stephen Falk wasn't sure how to react when he got the news that his critically acclaimed but low-rated FX sitcom, You're the Worst, would move to FXX for Season 2. "When I first heard, I was a little like, is this being demoted to triple-A ball?" recalled Falk, the show's creator and executive producer.

The Year’s 32 Best Media Plans, From Always and Nike to Oreo and Taco Bell

The best creative work loses all its power if it isn’t seen or experienced in the right setting or context. That’s why we at Adweek honor the media plan, arguably […]

FX Snatches Up the TV Rights to Air Straight Outta Compton

Though it's not clear how much of the 147 minutes FX will be able to show on basic cable, the company said today it has acquired exclusive U.S. commercial television premiere rights to Straight Outta Compton.

‘Simply Too Much Television’ Is Being Made Today, FX Networks CEO Says

Audiences aren't the only ones who have become overwhelmed by all the TV content available to them. At least one network head also agrees enough is enough.

How FX Is Facing Down the Challenges of Promoting Season 2 of The Strain

Devising a marketing campaign for the return of 2014's top-rated freshman cable scripted series among adults 18-49 might seem easy—all those viewers will simply come back for more, right? But FX isn't taking anything for granted when it comes to promoting The Strain's July 12 return.

Despite Empire, Fox Finishes Upfront Sales With CPM Declines

Even having the biggest new hit in decades—all hail, Empire!—couldn't keep Fox from taking a hit as it closed this year's upfront sales. Fox's CPMs were flat to as much as 2 percent below last year, according to a source familiar with the negotiations, though CPMs were up slightly for its entire Fox Networks Group portfolio. 

21st Century Fox Hopes to Complete its Massive Media Review By Year’s End

The consultant behind 21st Century Fox's global media review is no stranger to such searches. In fact, MediaLink handled the 2011 review triggered by Comcast's acquisition of NBCUniversal.

Multicultural Talent Is Surging on TV and Winning Mainstream Audiences

Hardly anyone was more surprised than Dana Walden at the ratings surge Fox midseason entrant Empire enjoyed following its Jan. 7 debut. She expected a lift but not to the degree it did shoot up.

Check Out These Photos From the 2015 FX Upfront

Call it bowling for ad dollars. FX held its 2015 upfront event at Lucky Strike Lanes in New York Wednesday night. For the sixth year in a row the 21st […]

The Not-So-Funny State of TV Comedy

Over the past dozen years of taping Two and a Half Men on Stage 26 on the Warner Bros. lot in Burbank, Calif., Jon Cryer had grown to dread the inevitable last-minute rewrites that would come his way. That is, until Feb.