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Life After the Infamous ‘Saatchi 17’ Walkout

Brand Marketing

By Noreen O'Leary

Specs: The Burns Group  Who: Joanne McKinney (l.), chief strategy officer; Michael Burns, managing partner; Ann Morton, COO; and Jim Wilday, partner What: Advertising agency

Brand Marketing

Perspective: Sticky Situation

By Robert Klara

Creativity

ChapStick Gets Itself in a Social Media Death Spiral

By Tim Nudd