TBPN, the hourslong daily tech podcast hosted by the young, brash entrepreneur-investors Jordi Hays and John Coogan, spun up significant cultural cachet—and big sponsorship dollars—in the year-and-change since its debut. Now, the show has bought a regional Super Bowl ad, set to air on broadcast across the Bay Area and Silicon Valley.
The 15-second spot, produced in-house, showcases previous TBPN guests, opening with interview clips of Palantir co-founder and CEO Alex Karp, Meta boss Mark Zuckerberg, investors Mark Cuban and Marc Andreessen, OpenAI CEO Sam Altman, and others—before panning out to show a colorful collage of business logos that come together to form an all-caps ‘TBPN’ logo.
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