How a Local DoorDash Campaign Led a Former College Athlete to His Directorial Debut

For The Martin Agency's senior art director Derek Smith, the journey to the director's chair was untraditional but effective

DoorDash has firmly positioned itself as a brand with solid roots in local communities thanks to resonant, emotional short films like “Southside Magnolia” and last year’s “Soul of the City.” The Martin Agency‘s senior art director Derek Smith was an integral part of the production teams for both projects, meticulously setting up shots that showed these restaurateurs as hometown heroes.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in