Learn how the creator economy is transforming the marketing landscape, and how to cultivate partnerships to grow engaged communities at Social Media Week: The Creatorverse, May 16–18 in NY. Register now to secure your early bird pass.
The Martin Agency’s chief creative officer, Danny Robinson, knows the agency has always produced strong television work. Just look at the success of Geico’s “Scoop! There It Is!” spot featuring Tag Team. The remixed song bled into pop culture with the infectious lyrics “French vanilla, rocky road, chocolate, peanut butter, cookie dough—and sprinkles” (and after reading that, you almost assuredly yelled, “Scoop! There it is!” in your head).

It’s the latest in a litany of iconic Geico commercials The Martin Agency is most well-known for.

WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in