Streaming & OTT

What to Expect From Peacock, as NBCUniversal’s New Streamer Debuts Nationally

From a light ad load to a free programming tier

NBCUniversal hopes Peacock will one day rival the scale once promised by traditional TV. Kacy Burdette
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By Kelsey Sutton

July 15, 2020

Peacock is finally here.

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Kelsey Sutton

Kelsey Sutton is the streaming editor at Adweek, where she covers the business of streaming television.

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