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After having spent what he characterized as “a long and necessary time away from the game,” Tiger Woods returns to competitive golf April 8, when he tees up for the first round of the 2010 Masters Tournament. While the PGA’s broadcast partners are over the moon, the outlet most likely to enjoy an immediate financial lift is Golf Channel.
Because Augusta National’s oversight of the Masters TV package is as meticulous as its greens maintenance, neither ESPN nor CBS can renegotiate their respective deals.
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