The CW’s packed superhero schedule is a dream come true for advertisers, at least according to the stars of Batwoman, Black Lightning, Supernatural and other new and returning series.
Among broadcast networks, The CW still commands the youngest audience. The stars of its shows reflect the diversity of millennials and Gen Z, which advertisers pay a premium to reach.
So, this morning at The CW’s upfront red carpet at New York City Center, we asked them why advertisers should back their shows.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in