Starz CEO Wants to Work With Streaming Services, Not Against Them

Self-made bundles will be good for business, Jeffrey Hirsch says

Attend Convergent TV Summit West, Oct. 11–12 in LA, to learn new strategies to navigate the evolving media landscape. Sign up for free.

In the cutthroat streaming world, Starz president and CEO Jeffrey Hirsch isn’t looking for competitors. He’s looking for partners.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in