New Roku Partnership to Help Fans Watch Women’s Sports Ahead of World Cup is the first sponsor of Women’s Sports Zone

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As the U.S. Women’s National Team begins its quest tonight for a third World Cup title in a row, Roku is making it easier for fans to watch all 64 tournament games.

In May, the company launched Women’s Sports Zone, a platform that’s designed to help viewers easily discover live and upcoming women’s sports events, and now is the first brand sponsor coming on board.

 “We’re excited to be the key sponsor of the Roku Women’s Sports Zone this summer, just in time for the highly anticipated women’s soccer event,” Tommy Friend, brand marketing director at,



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