Print Media Is Underserved by Not Including Black-Owned Media in Ad Buys

Too many magazines focus on diversity because it’s trendy to do so now

A picture filled with stacks and stacks of books
Media outlets of color aren't seeing equal treatment. Getty Images

Last September, my Instagram feed was filled with this collage of beautiful black women on the covers of various print media outlets. However, I immediately noticed a clear and apparent flaw: Only one of the magazines were actually owned and run by a person of color (Essence). The rest, contrary to the unsolicited praise and worship they received, have historically not embraced black women’s beauty and influence on fashion.

@devonisbleu DéVon Johnson is the creator of Bleu Magazine.