Netflix Snaps Losing Streak, Adds 2.4 Million Subscribers Ahead of Ad Tier Launch

The streamer offered clarity on its upcoming 'paid sharing' plan

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Netflix rebounded following two poor quarters, adding 2.4 million subscribers after previously shedding nearly a million in the second quarter—the streamer’s biggest subscriber drop ever.

The world’s largest streaming service now has 223.09 million subscribers in the third quarter, handily beating its projected 1 million additions.

“After a challenging first half, we believe we’re on a path to reaccelerate growth,” the company said in a letter to shareholders, pointing to the strength of its content in the third quarter as a growth driver.

The majority of Netflix’s subscriber additions came from outside the U.S.



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