NBCU Upfront to Focus on Reach, Flexibility

NBC’s upfront pitch this year will hinge on convincing advertisers that buying the network in conjunction with other elements in the NBCU media portfolio can help them reach nine out of 10 U.S. residents in a given month or to target consumers more specifically based on lifestyles and interests.

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in