Multiple David Hasselhoffs Star in Pluto TV and Amazon Fire TV's Infomercial Spoof

Actor plays 9 roles in campaign to encourage ad-supported streaming

With a flood of new tech purchases and connected device setups, streamers are betting that the holiday season is an ideal opportunity to win over new customers. That’s why Pluto TV and Amazon Fire TV teamed up on a one-of-a-kind sweepstakes promotion starring David Hasselhoff.