Convergent TV

Viewership for Miss USA Dropped 83% From Last Year's Pageant

Not even 1 million tuned in, but that's a hit for Reelz

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By Chris Ariens

July 14, 2015

Just 925,000 people watched the first airing of Sunday's Miss USA pageant on Reelz, according to Nielsen, down 83 percent from the 5.56 million who watched it on NBC last year.

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Chris Ariens

Chris Ariens is Adweek's executive editor.

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