How NCM Is Changing Your Moviegoing Experience

The company is re-imagining its cinema pre-show FirstLook

Long before a movie starts can be a valuable time for brands to get their message out. That’s why National CineMedia (NCM) uses the TV upfront week to entice advertisers to buy in to what they’re selling.

{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"convergent-tv"}