Programming & Performance

Fox News Changes Election Brand, Rolls Out New Campaign That Doesn’t Include On-Air Talent

‘America’s Election Headquarters’ gives way to 'Democracy 2020'

fox news election 2020 democracy
Fox News' "It's In Your Hands" ads don't feature any on-air talent, which is a departure for the network. Fox News

By Jason Lynch

October 2, 2019

As Fox News Channel prepares for the 2020 presidential election, the network is changing its election brand—and rolling out a new marketing campaign that doesn’t feature any Fox News on-air talent.

Jason Lynch
@jasonlynch jason.lynch@adweek.com Jason Lynch is TV Editor at Adweek, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video.
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