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As the Federal Communications Commission mulls new “localism” initiatives for broadcasters, Clear Channel Radio has made a preemptive move by announcing Wednesday (April 15) an expanded local community affairs policy for its stations.
The renewed commitment includes expanded charitable partnerships, increased airing of public-service announcements, more local public-affairs programming in better dayparts, the creation of local advisory boards and 24/7 access to station management for local officials.
The FCC, which in February floated several proposals to require stations to better serve local communities, including establishing community advisory boards to consult stations on programming, couldn’t have spelled it out any better.
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