Lynn Rosen
Publisher, Meet Your Reader!
These days, there is much data available for use for audience engagement, but how to access it and how to utilize it? If these questions are on your agenda, you might [...]
Magazines Must Be Compelling, Outside And In
We spend a lot of time finding the most appealing image and compelling copy lines for our covers, and I'm sure you do the same at your publication. I learned [...]
Editors & Mag Execs Evolve With The Times
It was a powerhouse session at our magazine keynote presentation this year at the Publishing Business Conference. We asked four top execs to speak to the topic of Facing the [...]
Plus Ca Change
The September issue of Inc. contains what the magazine calls "The Inc. 500," their list of the "fastest growing, best run, most innovative, and most inspiring private companies in America." [...]
Having words
Everything we create at Publishing Executive -- the magazine, newsletter, webinars, conferences -- at heart, is all about the content. At a more essential level, it's about the words we use to [...]
MPA/PBAA Retail Marketplace 2013: Getting Magazines to Market
The 2013 MPA/PBAA Retail Marketplace opened Monday and wraps up today in Philadelphia. Publishing Executive had the chance to sit in on some interesting presentations. (After all, they came to [...]
Samir Husni on “Isolated Connectivity”
Today in our video chat series Literally Speaking, I spoke with Dr. Samir Husni, a.k.a. Mr. Magazine, a self-described “hopeless romantic” about magazines. This conversation was part of an ongoing [...]
Living the Lonny Way
Recently, I got some advice from Irene Edwards about how to decorate the window seats in my house in a way that's unique and expresses my personality. I feel very [...]
Stylish By Design
We’ll call it the Gwyneth era, the recent exciting period of growth and change at Harper’s Bazaar. It kicked off with the March 2012 redesign, which included a one inch [...]
On the Right Track
In our travels for our new City Spotlight section this month, we stayed close to home. As you'll see on page 24, Managing Editor Jim Sturdivant writes about the Philadelphia [...]