Unilever Won't Replace the CMGO Title as Esi Eggleston Bracey Exits

Instead, beauty and wellbeing CMO Leandro Barreto will add enterprise duties to his remit

Esi Eggleston Bracey, Unilever’s chief marketing and growth officer (CMGO), is set to leave in January 2026 after just over two years in the role and eight years with the business.

The CMGO position will not be replaced like-for-like, Unilever confirmed to ADWEEK. Instead, Leandro Barreto, chief marketing officer, Unilever Beauty and Wellbeing, will extend his remit to include Unilever’s enterprise marketing agenda.

The move reflects what Unilever describes as the next phase of its marketing transformation, which will bring global marketing capabilities closer to its business groups, resulting in faster execution and impact.

Bracey will stay on through January to support Barreto in the transition.

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Rebecca Stewart-2022

Rebecca Stewart

Rebecca is Adweek's brand editor.