Ad of the Day

Burger King Harvests Children’s Tears to Mock McDonald’s With ‘Clown-Free Birthday’ Ads

From the creators of BK's Scary Clown Night

Family photos of horrified children are reborn as Burger King ads. Burger King

By David Griner

May 6, 2019

When Burger King’s marketing teams aren’t setting fire to just about everything these days, they’re putting the torch to mega-rival McDonald’s. In the newest installment of its ongoing effort to troll the golden arches, Burger King is again leveraging a lingering (and apparently international) cultural fear of clowns.

David Griner
@griner david.griner@adweek.com David Griner is Adweek's international editor and host of the Adweek podcast, "Yeah, That's Probably an Ad."
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