Driving relevance means driving growth. Join global brands and industry thought leaders at Brandweek, Sept. 11–14 in Miami, for actionable takeaways to better your marketing. 50% off passes ends April 10.
A quest for next-level fashion isn’t necessarily the domain of the world’s catwalks. In fact, some serious gems can be found in the most unexpected places—like Goodwill.
The element of surprise is a common factor with the nonprofit. While many may hit a fabric store to create something new, others value the choice and creative challenge of transforming something that has already been worn.
To that end, Young & Laramore (Y&L) of Indianapolis worked with Goodwill of Central and Southern Indiana, six area artists, and fashion and biannual culture publication Pattern Magazine to show how far creativity can take clothing that’s ready for its second act.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in