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In retrospect, it was over before it started, but Super Bowl XLVIII still managed to draw more viewers than any other broadcast in U.S. television history.
According to Nielsen live-plus-same-day data, Fox’s Super Bowl broadcast delivered an average 112.2 million viewers, besting the previous record holder set by NBC in 2012 by a margin of some 900,000 fans. (The Peacock’s coverage of the Patriots-Giants rematch delivered 111.3 million viewers.)
With the final numbers in place, the record for Super Bowl deliveries now has been broken in four of the past five seasons running.
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